Wednesday, March 18, 2009

sponge cola






Sponge Cola

Background information
Origin Quezon City, Metro Manila, Philippines
Genre(s) Pinoy rock
Alternative rock
post-grunge
Years active 2002 – Present
Label(s) Sony BMG (2004-2005)
Universal (2006-present)
Associated acts Rampqueen
White Chapel
Chicosci
Pupil (band)
TriAxis
Barbie's Cradle
Website www.bandanatin.blogspot.com
Members
Yael Yuzon - Lead vocals, Guitars
Gosh Dilay - Bass, Backing vocals
Erwin Armovit - Lead guitars
Wendell Garcia (Sessionist) - Drums
Tedmark Cruz (Sessionist) - Drums
Former members
Chris Cantada - Drums, Percussion, Backing vocals, Occasional guitars


Sponge Cola is a Filipino rock band formed in 2002. The current members are Yael Yuzon, Gosh Dilay and Erwin Armovit. Unofficial members include Wendell Garcia of bands Archipelago and Pupil, and Tedmark Cruz who plays drums for bands Happy Meals and The Out of Body Special fill in as sessionists. Drummer Chris Cantada left the group due to his worsening health condition.[1]

History

Formation (1998-2002)

Between 1998 to 2002, Ysmael "Yael" Yuzon and Reynaldo "Gosh" Dilay, both from Ateneo High School, met through the school's theater guild, Teatro Baguntao. Yael was then the frontman of a hard rock/metal band called White Chapel. Nevertheless, he decided to form a band with Gosh and two other members of the theater guild. They named the group Sponge after R.S. Surtee's Mr. Sponge Sporting Tour. The band won in several high school competitions boosting their popularity not just in their school but in other campuses, as well.

Some members of the old lineup left and were replaced by Christopher "Chris" Cantada and Erwin "Armo" Armovit. The latter is the guitarist of another band Rampqueen, which was managed also by Sponge's manager Raymond Fabul. Later however, they learned about a Detroit grunge band already using the name Sponge. "But we wanted to keep the word Sponge in our band name because people have already associated us with that name," according to Yael. "So we decided to add 'Cola', since it's an easy enough word to remember." Sponge Cola was officially formed in summer of 2002.

Early Career (2002-2004)

They came up with a self-titled EP in the last quarter of 2003 containing five original songs: Lunes, A Tear, Saturn, Cigarette and Jeepney. The first and the last song penned in the vernacular caught the public's attention. Lunes, written by Gosh, begins with a bossa nova-esque beat that suddenly shifts to a heavy rock riff. Second single Jeepney was written by a classmate for a school project back in 2001 and is a reminiscent piece on young love during simpler, happier times. Yael's vocal range is evident in the song showcasing his ability to shift from mellow to screamo.

Through this EP, Sponge Cola got extensive airplay from several local pop and rock radio stations. A bootlegged copy of their version of Madonna's "Crazy for You" ended up on the Internet and became an underground hit, with some listeners believing it was a Sponge Cola original. Though this misconception helped increase their popularity, the band aimed to remove the stigma of being a cover band, pushing their original songs to the forefront.

Palabas (2004-2006)

In 2004, the band signed for record distribution and released Sponge Cola's first full-length debut album, entitled Palabas, under Sony BMG Philippines, an allusion to the boys' theater backgrounds. The album features a definitive voice in unadulterated rock, reminiscent of 90s alternative but mixed with enough sing-along pop sensibility-as based on the band members' individual influences. Gosh was weaned on classic OPM from the likes of Basil Valdes and Martin Nievera; Armo lends to heavy metal and rock edge, citing bands like Deftones, Tool and A Perfect Circle as influences; Chris likes pop-rock bands like the Beatles and Athenaeum; and Yael trips on everything from novelty songs to bubblegum-pop, from 80s power ballads, to The Smashing Pumpkins. They admitted to have been also influenced by Pinoy iconic Rock Band "The Eraserheads."

They are also one of the few local rock bands that boast of using three part harmonies in a lot of their songs, supplied by Yael, Chris and Gosh and as seen in tracks such as "KLSP" and "Una". Sponge Cola also experiments with unconventional elements that are normally ignored in rock recording, like the samisen ("A Japanese guitar", Gosh boasts), the striking of amplifiers, cellphone ring tones and actual rain. The final track "Closure" faintly features the sound of a door shutting, before transposing to a melancholic acoustic number.

During 2004, their songs Lunes and KLSP gained popularity. Also, Jeepney became popular in the beginning of 2005 along with their own version of Crazy For You. With the resurgence of Pinoy Rock in the middle of 2005, Sponge Cola gained even more popularity from listeners with their song Gemini and especially the alternative rock song Una.

Transit (2006-2008)

The album cover of Transit (2006), Sponge Cola's second album.

They recorded their next album just after they graduated from college. Sponge Cola released their second album entitled Transit in September with a launch party in Metrowalk, Ortigas, under Universal Records. The album turned gold after less than three months of its release due to the success of the lead single Bitiw which enjoyed massive radio airplay. The song also became the theme song of ABS-CBN's show Pedro Penduko.

Sponge Cola have contributed on two tribute albums. They covered the 90's hit song by the Eraserheads, "Pare Ko", on Ultraelectromagneticjam. The group released their cover of APO Hiking Society's classic "Nakapagtataka" on the tribute album, "Kami nAPO muna", as the next single.

The band won 99 awards in the 2007 MYX Music Awards besting other OPM acts in both Favorite Artist and Favorite Group categories. Bitiw was voted as both Favorite Song and Favorite Rock Video.

Tuliro, the second single from Transit, was released in the first quarter of 2007.

The band was again contracted by ABS-CBN to create the theme song of the new season of the show Pedro Penduko, Pedro Penduko at ang mga Engkantao, entitled Tuloy Pa Rin.

The band was recently featured in a MYX show, "Myxellaneous", where it showed the evolution of the band from young upstarts to icons of the Philippine rock industry.

The music video for their song "Movie" premiered on MYX on August 1, 2007.

Sponge Cola's version of APO classic "Saan Na Nga Ba'ng Barkada" for the Kami nAPO Muna ULIT album is currently enjoying massive radio airplay despite not having a music video for it.

The band released their current single "Pasubali" on January 24, 2008. It is also being used as the theme song to ABS-CBN's airing of the Koreanovela Lovers

Transit Deluxe

Sponge Cola released their deluxe album "Transit" on January 24.

The album includes a bonus AVCD featuring 5 brand new tracks Tuloy Pa Rin, Nakapagtataka, Tuliro (Acoustic Version), Pasubali (Acoustic Version), Intercept, and Pasubali (Radio Edit).

The album also includes music videos of Bitiw, Nakapagtataka, Tuliro, Tuloy Pa Rin, Movie, and Pasubali. It hit platinum a week after its release.

Sponge Cola (Album) (2008- Present)

The band has released their highly anticipated third album this September 2008. The album's first single, Puso, is the theme song of the 71st season of the UAAP where the Ateneo Blue Eagles emerged victorious. They will be releasing the second single in January 2009.

Sponge Cola's albums on MP3 and MP4 (2009-Present)

This 2009, Sponge Cola released its offer that is new to the music industry. All songs, including those in the past albums are bought uploaded on MP3 Players. They launched this last January 4 with their new single, "Di Na Mababawi", at ABS-CBN ASAP. Even though this single marked the band's first failure to peak on Philippine Music Channels' Music Video Charts to date, it became #1 on some local radio station's music charts.

Discography

Album

Accolades

Awards

NU 107 Rock Awards:

  • 2004: Rising Sun award - Sponge Cola
  • 2005: Male Rock Icon of The Year - Yael Yuzon

RX 93.1

  • 2004: Independent Artist of the Year - Sponge Cola

99.5 RT

  • 2004: Song of the Year - KLSP

ASAP Pop Viewer's Choice:

  • 2006: Pop Band of The Year - Sponge Cola
  • 2007: Pop Band of The Year - Sponge Cola
  • 2008:Pop Band of The Year - Sponge Cola

MYX Music Awards:

  • 2006: Favorite Rock Video - "KLSP"
  • 2007: Favorite Rock Video - "Bitiw"
  • 2007: Favorite Artist - Sponge Cola
  • 2007: Favorite Group - Sponge Cola
  • 2007: Favorite Song - "Bitiw"
  • 2008: Favorite Media Soundtrack - "Tuloy Pa Rin"
  • 2008: Favorite Group - Sponge Cola
  • 2008: Favorite Music Video - "Tuliro"

1ST OPM Songhits Awards 2007

  • Best Male Vocalist- Yael Yuzon
  • Pinoy Magazine Brand Award: Sponge Cola

Nominations

MYX Music Awards:

  • 2006: Favorite Music Video - "Gemini"
  • 2006: Favorite Song - "Gemini"
  • 2006: Favorite Rock Video - KLSP
  • 2006: Favorite New Artist - Sponge Cola
  • 2007: Favorite Music Video - "Bitiw"
  • 2007: Favorite Remake - "Nakapagtataka"
  • 2007: Favorite Song - "Bitiw"
  • 2007: Favorite Rock Video - "Bitiw"
  • 2007: Favorite Artist - Sponge Cola
  • 2007: Favorite Group - Sponge Cola
  • 2008: Favorite Music Video - "Tuliro" by Treb Monteras II
  • 2008: Favorite Group - Sponge Cola
  • 2008: Favorite Media Soundtrack - "Tuloy Pa Rin" - Pedro Penduko at ang mga Engkantao

MTV Pilipinas Video Music Awards:

NU 107 Rock Awards:

  • 2006: Music Video of The Year - "Bitiw"
  • 2007: Drummer of the Year - Chris
  • 2008: Song of the Year - "Pasubali"

SOP Pasiklaband:

  • 2006: Best Rock Song - "Jeepney"
  • 2006: Best Revival - "Pare Ko"

SOP Music Awards:

  • 2006: Revival '06 - "Pare Ko"

AWIT Awards

  • 2006: Music Video of the Year - "Gemini"
  • 2007: Best Performance by a Group - Sponge Cola
  • 2007: Album of the Year - "Transit"
  • 2007: Best Selling Album of the Year - "Transit"
  • 2007: Best Album Packaging - "Transit"
  • 2007: Music Video of the Year - "Bitiw"

Sponge Cola collaborations

  • Super Size Rock (Warner Music Philippines, 2003)
  • Tunog Acoustic 3 (Warner Music Philippines, 2004)
  • Ultraelectromagneticjam "Pare Ko" (Sony BMG Music Philippines, 2005)
  • Kami nAPO muna "Nakapagtataka" (Universal Records, 2006)
  • Super! The Biggest Opm Hits Of The Year Universal Records, 2006)
  • Pinoy Biggie Hits Vol. 2 (Star Records, 2006)
  • Kami nAPO muna ulit "Saan Na Nga Ba Ang Barkada" (Universal Records, 2007)
  • Level Up! The Album "Intercept" (Star Records, 2007)
  • Palabas: Best of OPM TV Themes (Universal Records, 2007)
  • Astig... The Biggest Band Hits (Universal Records, 2008)




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